Driving Sales Productivity: Applying Neuroscience Secrets
By Kim Macasaet
KEY BENEFITS TO THE PARTICIPANTS
Participants will:
Develop an in-depth understanding of modern sales techniques and buyer psychology.
Learn effective communication strategies to build rapport and trust with clients.
Master the art of listening to uncover and address the specific needs of each buyer.
Gain practical skills in prospecting, lead generation, and closing deals to enhance sales performance.
KEY BENEFITS TO THE COMPANY
The Company will:
Equip sales teams with advanced selling skills, improving overall sales performance and revenue.
Foster a customer-centric sales approach, leading to stronger client relationships and loyalty.
Implement effective sales strategies tailored to diverse buyer personas, maximizing market reach and impact.
Enhance team cohesion and efficiency through shared methodologies and communication techniques.
Develop an in-depth understanding of modern sales techniques and buyer psychology.
Learn effective communication strategies to build rapport and trust with clients.
Master the art of listening to uncover and address the specific needs of each buyer.
Gain practical skills in prospecting, lead generation, and closing deals to enhance sales performance.
Equip sales teams with advanced selling skills, improving overall sales performance and revenue.
Foster a customer-centric sales approach, leading to stronger client relationships and loyalty.
Implement effective sales strategies tailored to diverse buyer personas, maximizing market reach and impact.
Enhance team cohesion and efficiency through shared methodologies and communication techniques.
Six Activators that wake up the buyer’s brain
Identifying Customer Profiles and Buyer Personas
Mastering Sales Tactics for Different Buyer Personas
Cognitive Biases in the Sales Process
Perfect Listening and Questioning Techniques
Overcoming Communication Barriers and Building Rapport
Prospecting and Lead Generation Strategies
B.I.M.B.S: The 5 Step Consultative Selling Approach
Effective Demonstrations and Presentations: Showing Your Product/Service
Sales professionals seeking to enhance their selling skills in a dynamic market.
Sales managers and team leaders aiming to develop and implement effective sales strategies within their teams.
Business owners and entrepreneurs looking to improve sales outcomes and customer engagement.
Marketing professionals interested in understanding the sale process to align marketing and sales efforts more closely.
KIM MACASAET
Kim is a dynamic professional adept at balancing roles across entrepreneurship, corporate leadership, and education. As the COO and Head Field Coach at Field Partners Inc., part of the Mansmith Training Group, he specializes in mentoring and training a diverse team of field coaches, while developing and delivering comprehensive sales training programs and executive coaching for various industries including Healthcare, Construction, FMCG, and Manufacturing.
Beyond his corporate commitments, Kim is a successful entrepreneur, having founded a construction company, a pet hotel, and a chain of chicken-pork rotisserie retail stores, demonstrating his versatile business acumen. He also dedicates himself to shaping future minds as an adjunct professor in Business and Marketing at De La Salle University - Dasmariñas. Kim’s academic foundation includes an MBA from the Ateneo Graduate School of Business (Regis Program) and an executive program at the Singapore Institute of Management, equipping him with a robust blend of theoretical knowledge and practical expertise.